NCS Multistage

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Pain Statement

Back in 2010, NCS Multistage had developed a solid system, but was having trouble showing the world their product. Before NCS multistage became a leader in their industry, the company had to address several problems in showing their product at its best. Trade shows were the primary market for their product and showing a giant subterranean machine is challenging.

These models could be up to twenty feet long. They are made of dense, heavy materials for digging making them a burden to transport. The more innovative, and intricate the product became, the more it grew. Underground, NCS Multistage’s product performed miracles, but above ground at trade shows, the product was anything but disappointing at tradeshows. 

With growth in innovation, the functionality expanded. Early trade shows featured the product as a specially designed hand crank version. As innovation increased so did the complexity of the trade show version. Demonstrating the product’s features went from hand cranked, to being impossible without specialized machinery, adding to the burden of carrying the heavy product. 

The large machines, largely as non-functional models, were dead on arrival when compared to NCS Multistage’s neighbors at trade shows. Companies like Schlumberger, Halliburton and Baker Hughes dwarf NCS Multistage by a factor of 200 times. Despite competition from bigger companies, the burden of large, non-functional demo content, NCS Multistage found a competitive edge with 360 Immersive.  

Pain Bullet Points

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A framework created to visualize, plan, and coordinate your training software.
Work together to develop curriculum features before development.
Work together to develop curriculum features before development.

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Solution Statement

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Solution Bullet Points

Neque vitae tempus quam pellentesque nec nam aliquam sem et. Eget nunc.
A framework created to visualize, plan, and coordinate your training software.
Work together to develop curriculum features before development.
Work together to develop curriculum features before development.
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